Comments on: Make sure you publish and promote your RSS/Atom feed http://shadowbox.com/2006/03/24/make-sure-you-publish-and-promote-your-rssatom-feed/ Helping business get its blog on. Thu, 31 Dec 2009 20:07:33 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Patrick Dodd http://shadowbox.com/2006/03/24/make-sure-you-publish-and-promote-your-rssatom-feed/comment-page-1/#comment-15 Patrick Dodd Sun, 26 Mar 2006 20:14:03 +0000 http://corpblog.shadowbox.com/2006/03/24/make-sure-you-publish-and-promote-your-rssatom-feed/#comment-15 Jeremiah, thanks for the kind words. I appreciate you dropping by and checking out my blog. I think I mentioned that I've just listening to the podcast roundtable - good stuff. You guys are doing a great job there. Anyhow, back to your reply to my post. Its interesting that you bring up the Yahoo RSS survey as I alluded to that in <a href=http://corpblog.shadowbox.com/2006/03/25/rss-virtually-unknown-for-most-internet-users/ rel="nofollow"> my most recent post</a>. There are two salient statistics: 1)Awareness of RSS is quite low among Internet users. 12% of users are aware of RSS, and 4% have knowingly used RSS. 2)27% of Internet users consume RSS syndicated content on personalized start pages (e.g., My Yahoo!, My MSN) without knowing that RSS is the enabling technology. With this in mind I really think that you should be adding subscribe buttons for MyYahoo, MSN, etc. and not just one orange button for feedburner. In fact, feedburner has a great service that makes it easy to add these "chicklets" to your blog. You can find it when you log in to feedburner and then click on the "publicize" tab. Jeremiah, thanks for the kind words. I appreciate you dropping by and checking out my blog. I think I mentioned that I’ve just listening to the podcast roundtable – good stuff. You guys are doing a great job there.

Anyhow, back to your reply to my post. Its interesting that you bring up the Yahoo RSS survey as I alluded to that in my most recent post. There are two salient statistics: 1)Awareness of RSS is quite low among Internet users. 12% of users are aware of RSS, and 4% have knowingly used RSS. 2)27% of Internet users consume RSS syndicated content on personalized start pages (e.g., My Yahoo!, My MSN) without knowing that RSS is the enabling technology. With this in mind I really think that you should be adding subscribe buttons for MyYahoo, MSN, etc. and not just one orange button for feedburner. In fact, feedburner has a great service that makes it easy to add these “chicklets” to your blog. You can find it when you log in to feedburner and then click on the “publicize” tab.

]]> By: Jeremiah Owyang http://shadowbox.com/2006/03/24/make-sure-you-publish-and-promote-your-rssatom-feed/comment-page-1/#comment-14 Jeremiah Owyang Sat, 25 Mar 2006 00:58:15 +0000 http://corpblog.shadowbox.com/2006/03/24/make-sure-you-publish-and-promote-your-rssatom-feed/#comment-14 Good primer. understanding the underpinnings of syndicated content is certainly a must. I reccomend however leaving most of this to 'feedburner' which i use to syndicate my feeds. Most users don't know they are using RSS (says a recent yahoo report) so I give them one option: feedburner. I like that tool because it gives users the option of which feedreader to display on, and they don't have to worry about which type of syndicated technology to use. Soon, when IE7 and Outlook 12 are mainstream, the technology will not even matter. Kinda like how no one realizes they use SMTP every day (email) Good primer. understanding the underpinnings of syndicated content is certainly a must. I reccomend however leaving most of this to ‘feedburner’ which i use to syndicate my feeds. Most users don’t know they are using RSS (says a recent yahoo report) so I give them one option: feedburner.

I like that tool because it gives users the option of which feedreader to display on, and they don’t have to worry about which type of syndicated technology to use.

Soon, when IE7 and Outlook 12 are mainstream, the technology will not even matter. Kinda like how no one realizes they use SMTP every day (email)

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