Blogs ‘essential’ to a good career

Posted by Patrick on April 18th, 2006

Giving credit where credit is due, I found the following article from the Boston Globe in a post from one of my favourite bloggers – Jeremiah the Web Prophet. As the title of the article would suggest, the author suggests that being an effective blogger can lead to better career opportunities. I couldn’t agree more. Not only has this blog been great for business, but it has also been great for my personal development and peer recognition. The author identifies the following 8 reasons why blogging is good for your career.

1. Blogging creates a network. A blogger puts himself out in the world as someone who is interesting and engaging — just the type of person everyone wants to meet. ‘
2. Blogging can get you a job. Dervala Hanley writes a quirky literary blog that got her a job is at Stone Yamashita Partners, a consulting firm that ”tries to bring humanity to business.” Hanley says the firm was attracted to her ability to put her business experience into personal terms on the blog.
3. Blogging is great training. To really get attention for your blog, you’re going to have to have daily entries for a while. At least a few months to get rolling, and then three or four times a week after that. So you will really get to know your topic well.
4. Blogging helps you move up quickly. To escape the entry-level grind, you can either pay your dues, working up a ladder forever, or you can establish yourself as an expert in the world by launching a blog. High-level jobs are for people who specialize, and hiring managers look for specialists online.
5. Blogging makes self-employment easier. You can’t make it on your own unless you’re good at selling yourself. One of the most cost-effective and efficient ways of marketing yourself is with a blog. When someone searches for your product or service, make sure your blog comes up first.
6. Blogging provides more opportunities. Building brands, changing careers, launching a business — these endeavors are much easier once you’ve established yourself online.
7. Blogging could be your big break. Visually creative types can blog beyond just text.
8. Blogging makes the world a better place. Blogging is about sharing, contributing and collaborating. You’ll be getting loads of Karma in no time.

In addition to having a blog, I would also suggest developing a personal website that contains background information and a resume. You should then link between the website and blog. You can find mine here.

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